Over the course of the last century, combining different styles, like elegance and sport at the same time, became an attractive tool for representing yourself.
Not only have we picked up on this, but rather follow a comprehensive approach to fashion.
Bellezza Republic includes styles which intersect, differ from mainstream fashion considerations and are based on individualism and not strictly focusing on current fashion trends.
Aged only 21, Founder David Baumann started the business with a simple idea: Reinvent the Urban Streetstyle by combining Italian elegance with 21 Century Streetwear.
Very soon the idea gained momentum and he was able to gather a young, dynamic and motivated team around him, making Bellezza Republic one of the fastest growing german startups of 2021.
From day one the focus has been to bring value to our community, to lift spirits and to always listen to feedback in our pursuit to become the best that we can be.
Italy's importance in the history of fashion truly cannot be understated. You would have to have lived under a rock your entire life not to be even vaguely familiar with the broad lineage of Italian brands, designers, fashion houses and high-end labels that have each contributed to the shape of style today.
That said, the sheer scope of Italian fashion, combined with the mythology surrounding many of its most famous players, has created a world that often feels impossible to grasp from the outside.
Inspired and and guided by our great italian predecessor, we were able to extract the esscence of true italian design and combine it with classic 21 Century modernness, to create our unique urban style we are known and loved for.
“The essence of style is a simple way of saying something complex.” ~ Giorgio Armani